Social Media Manager - Fixed Term Contract (Maternity Cover)

Horsham, Sussex RSPCA
We are recruiting for a Social Media Manager to cover a period of maternity leave.

During the 12 month fixed term contract, the Social Media Manager will continue to ensure that the RSPCA's social networks continue to grow and enhance our brand and messaging effectively, in support of the overall RSPCA strategy.

As well as acting as the key point of contact for all queries regarding social media use, this vital role works with staff at all levels to ensure that the RSPCA s message reaches new audiences, while ensuring effective community management is in place at all times.

The role will be hybrid; working from our South East Regional Hub - Southwater, West Sussex, or our London Hub in Blackfriars, with a high focus on remote working. Trips to these officesour hub will be for core collaboration, (approximately once every 6 weeks).

Why work for the RSPCA?

It s an exciting time to join us in the decade of our bicentenary as we focus on our Strategy to 2030. The RSPCA works 365 days a year, rescuing all animals of all types from abuse, neglect, and injury.

Here s a snapshot of some of the key work you ll be doing:

Deliver our new social media strategy.

Provide analytic reports to the relevant colleagues and stakeholders.

Oversee the social media content schedule to ensure we are consistently providing our audiences with relevant and engaging material, responding to demand and need from teams across the Society and supporting external relationships.

Line manage two Social Media Officers, coaching them to deliver a highly engaging stream of social media content and maintain excellent community management.

Work collaboratively with our Digital Marketing Manager to ensure our strategy for advertising on social channels aligns with the wider social strategy and plans.

Work with the wider digital teams to ensure content production is carried out in a collaborative manner, advising on how best to develop content in order to facilitate effective social communication.

Identify and establish relationships with social influencers and other external contacts who can be leveraged to help spread the Society s message further.

Act as frontline point of contact for all manner of public enquiries via multiple social channels, including Facebook, Twitter, Instagram, LinkedIn and TikTok,escalating issues as appropriate and protecting the RSPCA s reputation.

What we are looking for in you:

We think this is a great role and as you will be our social media subject matter expert, we are looking for the following skill set from all applicants:

Hands-on social media experience (i.e. content creation and scheduling, community management, analytics at post and platform level) and a willingness to get stuck in with day-to-day work.

Proven experience of managing the reputation of a large brand or charity, and an understanding of crisis comms.

Demonstrable knowledge and experience of delivering a social strategy, being able to adapt this as trends emerge and platforms develop.

A proven ability to work autonomously and to hit the ground running

The following would be beneficial but not essential:

Line management experience.

Experience of managing volunteers.

Knowledge and experience of creating content specifically for TikTok.

Knowledge of social listening and experience using tools to deliver insights.

If you have a positive can-do approach to daily tasks and thrive in an inclusive people orientated environment then we d love to hear from you!

Please note that this role is being offered as a 12 month fixed term contract to cover a period of maternity leave.

Interviews will be held remotely on the 9th of September.

Our values:

We are compassionate We are inspirational We are committed We are expert We act with integrity.

What s in it for you:

You ll have an opportunity to work for the largest animal welfare charity in England and Wales.

We value and recognise our employees contribution and are proud to offer an extensive benefits package that includes:

Great Annual Leave benefits - All staff receive 25 days annual leave on entry rising to 31 days after five years service and 31 days after six years service plus an additional Society day around Christmas. Staff can also carry over up to five days leave to the next leave year. We also offer a generous pension scheme with associated life assurance and group income protection scheme; access to private healthcare scheme; support for professional development after qualifying period and access to our employee assistance programme.

Flexibility in Hours - We understand the importance of work-life balance and we offer our colleagues the flexibility to vary their location between both the office and home. Core Hours- with agreement staff can work their 35 hours flexibly across Monday to Friday. Provided the core hours of 10:00-15:00 are covered start and finish times each date can be flexed (prorated for part time staff) If you are looking for further flexibility, speak to us at the interview stage so that we can consider your request.

How to apply:

To apply, please send your CV, cover letter and a portfolio showcasing your skills quoting reference SMM5706 by the closing date of the 4th of September 2022

Early applications are encouraged as we reserve the right to close this advert once sufficient applications have been received.

All online information and documents are available in alternative formats, including Braille and large font, upon request from the Resourcing team.

We strongly believe in being an innovative, diverse, and inclusive organisation and recognise that diversity in all of our people will help achieve that purpose and our mission more effectively. We actively encourage and seek applications from a wide diversity of candidates and in particular welcome applications from minority ethnic, black, and candidates with disabilities, who are currently under-represented at the RSPCA.

Please note we are not accepting unsolicited CVs from agencies for this opportunity.

Ending cruelty, promoting kindness and alleviating suffering to animals.